Emirates NBD & Fidelity Join Forces to Boost UAE's Financial Landscape
Emirates NBD and Fidelity International have joined forces to enhance the UAE's financial landscape. The two financial giants have signed a Memorandum of Understanding to create a workplace savings proposition for UAE employers, aiming to boost financial literacy and security among the working population.
Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD, and Christian Staub, Head of EMEA and Global Head of Client Propositions at Fidelity International, both expressed enthusiasm about the collaboration. The partnership leverages Fidelity's global expertise in long-term savings solutions and Emirates NBD's local market knowledge and investment capabilities.
The UAE government's focus on attracting investment, innovation, and entrepreneurship, while promoting financial security and a high quality of life, aligns with this initiative. The goal is to develop a workplace savings offering that adheres to global best practices and improves the financial futures of UAE employees.
The collaboration between Emirates NBD and Fidelity International seeks to increase financial literacy and provide robust savings options for UAE employees. By combining local expertise with global best practices, the partnership aims to strengthen the UAE's financial ecosystem and support its economic growth.
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