Online Chronicles of Kristen Becker's Ecommerce Endeavors
Kir Devries, a favourite go-to green gift shop as described by Apartment Therapy, has made a name for itself in the world of dining and entertaining accessories. The brainchild of Kristen Becker, the institution where she currently teaches, offers degree programs and undergraduate certificates.
Becker's association with Kir Devries began as a fusion of her interests in design, environmentalism, and business. In the early years, she scoured the web for sites she admired, meticulously dissecting the why and how of them to build her own ideas. With the help of a website development company, Kir Devries became a digital reality.
Over time, the product line at Kir Devries evolved to be strictly dining and entertaining accessories, all with the same features: fresh, uniquely designed, eco-friendly, safe, and promoting conscientious consumerism. Becker focused on carrying products that not only looked good but also adhered to positive business practices.
A typical day at Kir Devries was a whirlwind of creative development. Becker would attend tradeshows to meet vendors, brainstorm new promotional strategies, manage social media development, learn about ecommerce best practices, and constantly tweak the site.
However, running a business is no easy feat, and Becker found herself grappling with the never-ending list of things that needed to be done. She learned the importance of extensive planning and research, a lesson she now imparts to her students at the institution, where she teaches marketing design, ecommerce, and graphic design.
In the last six months before closing Kir Devries, Becker faced her biggest challenge: managing the capital needed to sustain and grow the business as it became larger and had more money coming in. Despite this, she advises designer/entrepreneurs to do thorough planning and research before starting a business.
Becker's early years in West Virginia cultivated her appreciation for natural things and the need to preserve the environment. This commitment to sustainability is evident in her undergraduate degree in Environmental Systems and her focus on eco-friendly products at Kir Devries.
For more information on Kir Devries, its mission, or the role of Kristen Becker as its director, please visit the institution's website. The website also provides details on the degree programs and undergraduate certificates offered by the institution where Becker teaches.
- Kristen Becker's passion for design, business, and environmentalism led her to teach marketing design, ecommerce, and graphic design at the institution where she currently holds a degree, which also offers degree programs and undergraduate certificates.
- While running her business, Kir Devries, Becker learned the importance of thorough planning and research, a lesson she now shares with her students in the graphic design and entrepreneurship courses offered within her institution's education-and-self-development program.
- With her background in Environmental Systems and her focus on eco-friendly products at Kir Devries, Becker inserted the principles of sustainability into her graphic design work, promoting conscientious consumerism through her products and her teachings in degree programs related to technology and business.
