Saudi Arabia embraces Istituto Marangoni in the expansion of its fashion aspirations within the kingdom
Istituto Marangoni Opens First Campus in Riyadh, Saudi Arabia
Istituto Marangoni, a renowned name in fashion education, is set to open its first campus in Riyadh, Saudi Arabia on August 28. This move is part of Saudi Arabia's bid to become a global fashion hub and contributes to a more diversified economy, generating new jobs [1][2].
The collaboration between Istituto Marangoni and the Saudi Fashion Commission is designed to create specialized training that blends Saudi cultural heritage with modern global fashion education. The fashion courses have been developed through extensive market research with the Saudi Fashion Commission to align with Saudi Arabia’s evolving creative industry while respecting and integrating the Kingdom’s cultural heritage [1][2].
The new campus, located within the King Abdullah Financial District in the Riyadh Creative District, provides a dynamic environment for students. Prominent figures in the fashion industry, such as Dario Vitale and Alessandro Sartori, are alumni of Istituto Marangoni, lending credibility to the institution [1].
The school will offer three-year undergraduate advanced training diploma courses in areas such as fashion design, fashion communication, fashion management, digital communication, fashion product, and fragrances and cosmetics management [1]. 50 students will receive scholarships for the diploma programs through an initiative backed by the Ministry of Culture's Fashion Commission [2][3].
The programs are accredited by the Technical and Vocational Training Corporation, ensuring quality and local relevance [2][3]. Burak Cakmak, CEO of the Saudi Fashion Commission, considers the opening of Istituto Marangoni Riyadh a "pivotal milestone" for Saudi Arabia's fashion ecosystem [1].
Istituto Marangoni works with over 45,000 luxury and fashion companies worldwide, offering students a vast network of potential employers upon graduation. The courses offered at Istituto Marangoni Riyadh are embedded within the local context and encourage students to draw inspiration from their heritage and personal narratives [1].
After completing two years at the Riyadh campus, students can progress to the final year at Istituto Marangoni London or Paris and earn a bachelor's degree in their chosen field of study [1]. This initiative positions the Kingdom as a hub for cultural exchange, aligning with Saudi Vision 2030’s goal of unlocking Saudi talent [1][2].
Burak Cakmak, CEO of the Saudi Fashion Commission, stated that this initiative positions the Kingdom as a hub for cultural exchange [1]. He further added that this collaboration aligns with Saudi Vision 2030’s goal of diversifying the economy and positioning Saudi Arabia as a cultural and fashion hub [1][2].
Istituto Marangoni is committed to empowering women and fostering entrepreneurship. This move is expected to create tangible opportunities for local youth to pursue careers in culture, creativity, and innovation [1][2].
References: [1] Istituto Marangoni. (n.d.). Istituto Marangoni Riyadh. Retrieved from https://www.istitutomarangoni.com/en-us/schools/riyadh
[2] Saudi Press Agency. (2021, June 28). Saudi Fashion Commission and Istituto Marangoni Announce New Campus in Riyadh. Retrieved from https://www.spa.gov.sa/viewfullstory.php?lang=en&newsid=2135513
[3] Saudi Fashion Commission. (2021, July 1). 50 Scholarships Offered for Istituto Marangoni's Advanced Training Diploma Programs. Retrieved from https://www.saudifashioncommission.sa/en/news/50-scholarships-offered-for-istituto-marangoni-s-advanced-training-diploma-programs